Brand Strategy Workbook | Branding Exercises | Canva Template

Streamline your branding process and upgrade your client experience with my Brand Strategy Workbook Template.

The brand exercises included here are invaluable for creatives and small business owners and can serve as an initial step prior to any branding project, brand strategy, marketing strategy, social media strategy, etc.

Designed to help you:

• Build a strong, cohesive, and memorable brand identity that resonates with your client’s target audience and sets them apart from competitors in the marketplace.
• Develop clear and compelling messaging that effectively communicates brand values, benefits, and unique selling propositions.
• Foster trust and credibility among target audiences by aligning brand messaging with consumer preferences and market trends.
• Enhance brand recognition and recall through consistent visual and verbal branding elements.
• Gain confidence in your approach, knowing you have a robust plan in place.
• Impress your clients with a professional-looking, comprehensive brand strategy workbook.

What's included:

• 100% fully editable Canva template (42 fully customizable pages) - you only need a FREE Canva account to be able to edit it!
• Prompts/supporting questions/examples on each page, ensuring you cover all essential aspects with ease.
• Chapters: Brand Purpose, The Golden Circle, Business Goals, Brand Mission, Brand Vision, Brand Values, Target Market, Buyer Personas, Negative Personas, Brand Archetype, Story Brand (Donald Miller’s Storytelling Framework), Consumer Benefits, Competition, Brand Positioning, Brand Voice, Brand Style, Brand Colors, Typography, Project Timeline.

How does it work?

1. After your purchase you will receive a PDF file with a link to access the template.
2. Once you access it you need to log in or sign up on canva.com to be able to customize it.
3. Once your template is open, you will be able to customize fonts, text, colors, images, etc.

Who is this for?

This template is perfect for Branding Experts, Graphic Designers, Coaches, Digital Marketers, Social Media Managers, and Small Business Owners who want to gain clarity on their brand and position them effectively.

Who am I?

I am a brand designer, social media strategist, and former e-commerce business owner, with 8+ years experience in design and digital marketing.

Got more questions?

Please don't hesitate to email me at bianca@thesocialglowhub.com with any questions you may have and I'll be more than happy to help!

RETURNS/REFUNDS

Returns/Refunds/Exchanges are not allowed on this item because it is a digital product. However, if you run into any issues, please feel free to contact me.

PLEASE NOTE: Copyright The Social Glow Hub - You cannot share or sell this template or elements included in any shape or form. You may only edit it for individual use or use it in your client work.