Social Media Strategy Template | Social Media Manager | Canva Template

3 ratings

Save time, crush your social media goals, and attract high-paying clients with this premium Social Media Strategy Template.

It will help you build trust, establish yourself as an authority in social media marketing, and truly impress your clients with an outstanding experience.

Although not mandatory, I highly recommend crafting your Social Media Strategy after asking your clients to complete The Brand Strategy Workbook.

This approach ensures that your social media efforts are fully aligned with your clients' brand identity, values, and goals, maximizing their effectiveness and impact. Plus, the questions and exercises included will help your clients gain so much clarity on their brand positioning, target audience, messaging, and competitive landscape, thus increasing the value of your services.

Designed to help you:

  • Stay organized with a clear roadmap and adapt your strategy effortlessly.
  • Gain confidence in your approach, knowing you have a robust plan in place.
  • Impress your clients with professional-looking, comprehensive social media strategies.
  • Achieve real results through strategic planning.
  • Set clear and measurable social media marketing goals closely aligned with your client's business goals.
  • Brush up on your marketing and social media knowledge as you work through the template.

What's included:

  • 100% fully editable Canva template (65 fully editable pages & 5 resource pages) - you only need a FREE Canva account to be able to edit it!
  • Essential social media strategy, brand strategy, and marketing concepts to get you real results
  • Prompts/supporting questions/examples on each page, ensuring you cover all essential aspects with ease
  • Chapters: Company Profile, Brand Positioning, Target Market, Buyer Personas, Negative Personas, Brand Archetype, Brand Personality, Brand Voice, Visual Style, Brand Script (The StoryBrand Storytelling Framework), Brand Essence Wheel, The Company's Offering, SWOT Analysis, Business & Social Media Goals, Competitor Analysis, Content Goals, Content Pillars, Content Funnel, Recommended Social Media Platforms, Social Media S.M.A.R.T Goals, Social Media Audit (including Top Perfoming Posts Analysis), Instagram Bio Optimization, Content Posting Roadmap (Content Allocation, Posting Frequency Formula, Posting Schedule Example), Keywords & Hashtags, Engagement Strategy, Instagram Feed Example, Next Steps (Project Timeline) + Resource Pages

How does it work?

  1. After your purchase you will receive a PDF file with a link to access the template.
  2. Once you access it you need to log in or sign up on to be able to customize it.
  3. Once your template is open, you will be able to customize fonts, text, colors, images, etc.

Who is this for?

This is perfect for Social Media Managers & Small Business Owners who want to elevate their social media presence.

Who am I?

I am a social media strategist and former e-commerce small business owner, with 8+ years experience in digital marketing.

Got more questions?

Please don't hesitate to email me at with any questions you may have and I'll be more than happy to help!


Returns/Refunds/Exchanges are not allowed on this item because it is a digital product. However, if you run into any issues, please feel free to contact me.

Copyright The Social Glow Hub - You cannot share or sell this template or elements included in any shape or form. You may only edit it for individual use or use it in your client work.

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Social Media Strategy Template | Social Media Manager | Canva Template

3 ratings
Add to cart